Thursday, June 13, 2013

The Ubiquitous Woman

Mark has an amazing memory for faces.  Two years ago, he claims, he started noticing the same woman appearing in numerous ads for all types of products:  health clubs,  dentists, vacations, you name it.  At first I did not believe him, but now it's irrefutable.  This woman is everywhere.



She is young, well-groomed, Asian mixed race, with long brown hair, and a very friendly smile. She has a very happy and warm look to her.

       
Shop window in Barcelona, June 2013                           

In the supermarket, June 2013, Barcelona

And not only was she appearing in the United States, but in the 9 months we've lived here in Spain, we have seen Her on buses, in metro stations, in shop windows, and in our junkmail. She even followed us to Holland!  We seriously think that She is the most viewed woman in the western world.

Shampoo add in Holland, May 2013

But who is She?  I think She is completely unknown, even though her image has been circulating the globe.  And this is my theory for how She became such a ubiquitous yet anonymous face:  A web search for "stock photos" comes up with hundreds of images of Her in various locations and situations. The photos are high quality, and many have a white background which is a very clean and modern look, easy to manipulate.  She has cleverly posed holding blank cards or looking to the side-- perfect for inserting ad copy.  For a few dollars anyone can buy a high-quality photo of Her to use in advertising their product or business, because She has given up her rights to royalties.



I feel like a stalker, but as an amateur sleuth I am guessing that because the photographer is listed as Maridav, her name either is or starts with Mar, and perhaps the man who appears in many of the photos with her (always the same guy) must be her husband or boyfriend, who might even be named David.  There are an awful lot of photos of them running, so I'm guessing they do a lot of exercising.



I've seen her so often, that I feel as if I know her.  My dream is to meet her in person one day.  Can anyone help me meet the mystery woman?!?  If you spot her, snap a photo and send it to me with the date and location!!!

2 comments:

  1. this is HILARIOUS but so TRUE! when i read your post i said "HEY, we are using a stock photo of this SAME woman for our chat icon for QuickBooks Customer Support!" that is too funny!

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  2. Just saw this article on forbes.com, which was accompanied by a photo of... guess who?

    http://www.forbes.com/sites/emc/2013/12/16/what-your-cellphone-is-telling-retailers-about-you/

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